Client: Guayalinas

Services: Visual identity, Social media, Brand board, Catalogue design, Icons

Year: 2018 - present (Recurring client)

Guayalinas is a Venezuelan clothing brand, lead by three powerful women, that designs and manufactures high-end guayaberas. They took the concept of Guayaberas to a whole other level, blending different clothing designs with guayabera original styles and fabrics.

The solution is a playful but sophisticated visual identity. A muted color palette positions the otherwise playful visual identity as a sophisticated high-end brand.